Amplitude vs Crazy Egg

Detailed comparison — pricing, features, pros & cons

Amplitude — Amplitude is a product intelligence platform to understand user behavior. It works best for Growth teams running product experiments and A/B tests and Product analysts building retention and stickiness reports.

Crazy Egg — Crazy Egg is a website optimization tool offering heatmaps and A/B testing. It works best for Marketing teams optimizing landing pages with heatmap data and UX teams analyzing scroll depth and click behavior on product pages.

This comparison covers pricing, key strengths and limitations, and what each tool does best to help you choose the right fit for your workflow.

Quick Comparison

Feature Amplitude Crazy Egg
Rating 4.5 / 5 4.4 / 5
Pricing Model Freemium Paid
Starting Price Free / $61/mo $29/mo
Category Data Analytics Data Analytics
Free Plan ✓ Yes ✗ No

Pros & Cons

Amplitude logo Amplitude
Pros
  • Behavioral analysis charts — Funnels, Retention, Stickiness, Revenue — built into a unified UI
  • User paths reveal the most common sequences users take through a product without manual query writing
  • Charts Builder with drag-and-drop formulas is approachable for non-SQL analysts on growth teams
  • Integrates with Optimizely and LaunchDarkly for A/B test result analysis alongside behavioral data
Cons
  • Full analytical depth requires a dedicated analyst to extract value — not self-serve for business teams
  • Data warehouse sync (Snowflake, BigQuery) costs extra on lower plans
  • Complex queries on large datasets can be slow without proper sampling configuration
Crazy Egg logo Crazy Egg
Pros
  • Snapshots (heatmaps) generate from a JavaScript snippet with no back-end changes — data visible in 30 days
  • Confetti view segments individual clicks by traffic source, device, or user attribute for deeper analysis
  • A/B testing built into the platform without subscribing to a separate tool
  • Session recordings capture full user journeys from arrival to exit
Cons
  • Pageview limits on lower plans restrict tracking to key pages only — cannot track full site
  • A/B testing is page-level only — not suitable for multi-page funnel experiments
  • Data retention is 1 month on Basic — historical comparison requires plan upgrade

Who Is It For?

Amplitude is best for
  • Growth teams running product experiments and A/B tests
  • Product analysts building retention and stickiness reports
  • Early-stage SaaS products on the generous free plan
  • Teams integrating behavioral analytics with Optimizely experiments
Read full Amplitude review →
Crazy Egg is best for
  • Marketing teams optimizing landing pages with heatmap data
  • UX teams analyzing scroll depth and click behavior on product pages
  • CRO specialists running A/B tests without a separate testing tool
  • eCommerce sites diagnosing drop-offs on product and checkout pages
Read full Crazy Egg review →

Which Tool Should You Choose?

Amplitude logo Choose Amplitude if…
  • Growth teams running product experiments and A/B tests
  • Product analysts building retention and stickiness reports
  • Early-stage SaaS products on the generous free plan
  • Teams integrating behavioral analytics with Optimizely experiments
Crazy Egg logo Choose Crazy Egg if…
  • Marketing teams optimizing landing pages with heatmap data
  • UX teams analyzing scroll depth and click behavior on product pages
  • CRO specialists running A/B tests without a separate testing tool
  • eCommerce sites diagnosing drop-offs on product and checkout pages

Frequently Asked Questions

Is Amplitude better than Crazy Egg? +
Amplitude scores 4.5/5 vs Crazy Egg's 4.4/5 in our editorial ratings, making it the higher-rated option overall. Amplitude is especially strong for Growth teams running product experiments and A/B tests.
Which is cheaper, Amplitude or Crazy Egg? +
Amplitude offers a free plan. Crazy Egg is a paid tool starting from $29/mo. Amplitude wins on affordability for users on a budget.
What is the main difference between Amplitude and Crazy Egg? +
Amplitude is a product intelligence platform to understand user behavior. Crazy Egg is a website optimization tool offering heatmaps and A/B testing. The key distinction is focus: Amplitude is best suited for Growth teams running product experiments and A/B tests, while Crazy Egg works better for Marketing teams optimizing landing pages with heatmap data.

Verdict

Amplitude logo
Recommended choice
Amplitude

Based on our editorial ratings, Amplitude scores higher (4.5/5 vs 4.4/5). It also offers a free plan — a significant value advantage over Crazy Egg's paid-only pricing. Amplitude is particularly well-suited for Growth teams running product experiments and A/B tests. That said, Crazy Egg remains a strong choice if marketing teams optimizing landing pages with heatmap data is your priority.

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