Crazy Egg vs Hotjar
Detailed comparison — pricing, features, pros & cons
Crazy Egg — Crazy Egg is a website optimization tool offering heatmaps and A/B testing. It works best for Marketing teams optimizing landing pages with heatmap data and UX teams analyzing scroll depth and click behavior on product pages.
Hotjar — Hotjar is a website heatmaps and behavior analytics tools. It works best for UX teams diagnosing conversion rate issues on landing pages and Product managers understanding user behavior beyond click data.
This comparison covers pricing, key strengths and limitations, and what each tool does best to help you choose the right fit for your workflow.
Quick Comparison
| Feature | Crazy Egg | Hotjar |
|---|---|---|
| Rating | 4.4 / 5 | 4.7 / 5 |
| Pricing Model | Paid | Freemium |
| Starting Price | $29/mo | $32/mo |
| Category | Data Analytics | Data Analytics |
| Free Plan | ✗ No | ✓ Yes |
Pros & Cons
Crazy Egg - Snapshots (heatmaps) generate from a JavaScript snippet with no back-end changes — data visible in 30 days
- Confetti view segments individual clicks by traffic source, device, or user attribute for deeper analysis
- A/B testing built into the platform without subscribing to a separate tool
- Session recordings capture full user journeys from arrival to exit
- Pageview limits on lower plans restrict tracking to key pages only — cannot track full site
- A/B testing is page-level only — not suitable for multi-page funnel experiments
- Data retention is 1 month on Basic — historical comparison requires plan upgrade
- Session recordings reveal real user behavior — where users click, scroll, and hesitate — beyond what quantitative data shows
- Heatmaps aggregate thousands of sessions into visual click and scroll maps for quick UX diagnosis
- On-site surveys and NPS polls collect qualitative feedback at scale without leaving the product
- JavaScript snippet deploys in under 5 minutes with Google Tag Manager — no back-end changes required
- Session recordings add JavaScript payload that slightly slows page load speed
- GDPR compliance requires careful consent configuration and data retention settings
- Free plan limits to 35 daily sessions — insufficient for meaningful analysis on any active site
Who Is It For?
- Marketing teams optimizing landing pages with heatmap data
- UX teams analyzing scroll depth and click behavior on product pages
- CRO specialists running A/B tests without a separate testing tool
- eCommerce sites diagnosing drop-offs on product and checkout pages
- UX teams diagnosing conversion rate issues on landing pages
- Product managers understanding user behavior beyond click data
- CRO specialists combining heatmaps with session recordings
- Ecommerce teams optimizing checkout and product page flows
Which Tool Should You Choose?
Choose Crazy Egg if… - Marketing teams optimizing landing pages with heatmap data
- UX teams analyzing scroll depth and click behavior on product pages
- CRO specialists running A/B tests without a separate testing tool
- eCommerce sites diagnosing drop-offs on product and checkout pages
- UX teams diagnosing conversion rate issues on landing pages
- Product managers understanding user behavior beyond click data
- CRO specialists combining heatmaps with session recordings
- Ecommerce teams optimizing checkout and product page flows
Frequently Asked Questions
Is Crazy Egg better than Hotjar?
Which is cheaper, Crazy Egg or Hotjar?
What is the main difference between Crazy Egg and Hotjar?
Verdict
Based on our editorial ratings, Hotjar scores higher (4.7/5 vs 4.4/5). It also offers a free plan — a significant value advantage over Crazy Egg's paid-only pricing. Hotjar is particularly well-suited for UX teams diagnosing conversion rate issues on landing pages. That said, Crazy Egg remains a strong choice if marketing teams optimizing landing pages with heatmap data is your priority.