ClickFunnels vs ThriveCart
Detailed comparison — pricing, features, pros & cons
ClickFunnels — ClickFunnels is a sales funnel builder that helps businesses market, sell, and deliver products. It works best for Online course creators and coaches with proven offer and audience and Info-product businesses needing one-click upsells and order bumps.
ThriveCart — ThriveCart is a high-converting checkout platform with a one-time lifetime pricing model. It works best for Digital product creators wanting to avoid monthly fees and Online course sellers needing upsell funnels.
This comparison covers pricing, key strengths and limitations, and what each tool does best to help you choose the right fit for your workflow.
Quick Comparison
| Feature | ClickFunnels | ThriveCart |
|---|---|---|
| Rating | 4.5 / 5 | 4.6 / 5 |
| Pricing Model | Paid | Paid |
| Starting Price | $97/mo | $495 one-time |
| Category | Marketing & Lead Generation | Ecommerce & Monetization |
| Free Plan | ✗ No | ✗ No |
Pros & Cons
ClickFunnels - Step-by-step funnel sequences with one-click upsells and order bumps increase average order value
- Template library built from converting funnels with documented revenue benchmarks
- Built-in email marketing and A/B split testing at the funnel level
- Membership site capability built into the platform for course delivery
- $97/mo starting price is high for unproven businesses still finding product-market fit
- Page builder and template designs feel visually dated compared to modern alternatives
- Basic reporting tracks revenue but lacks attribution depth for multi-channel campaigns
ThriveCart - One-time lifetime payment — no recurring monthly fees
- Built-in affiliate center with automatic commission tracking
- High-converting checkout templates with A/B testing
- Supports upsells, downsells, and order bumps natively
- Upfront cost of ~$495 which may be high for beginners
- Less polished UI than newer competitors like SamCart
- Limited native integrations compared to Shopify or WooCommerce
Who Is It For?
- Online course creators and coaches with proven offer and audience
- Info-product businesses needing one-click upsells and order bumps
- Funnel builders wanting proven templates and active community support
- Membership site owners combining content access with payment processing
- Digital product creators wanting to avoid monthly fees
- Online course sellers needing upsell funnels
- Affiliate marketers running their own programs
- Established businesses with predictable checkout volume
Which Tool Should You Choose?
Choose ClickFunnels if… - Online course creators and coaches with proven offer and audience
- Info-product businesses needing one-click upsells and order bumps
- Funnel builders wanting proven templates and active community support
- Membership site owners combining content access with payment processing
Choose ThriveCart if… - Digital product creators wanting to avoid monthly fees
- Online course sellers needing upsell funnels
- Affiliate marketers running their own programs
- Established businesses with predictable checkout volume
Frequently Asked Questions
Is ClickFunnels better than ThriveCart?
Which is cheaper, ClickFunnels or ThriveCart?
What is the main difference between ClickFunnels and ThriveCart?
Verdict
Based on our editorial ratings, ThriveCart scores higher (4.6/5 vs 4.5/5). ThriveCart is particularly well-suited for Digital product creators wanting to avoid monthly fees. That said, ClickFunnels remains a strong choice if online course creators and coaches with proven offer and audience is your priority.